Welcome to the Smart Sales Pro Podcast episode 36. Todays guest is speaker, author, and podcast host, Pitch Whisperer John Livesay
As The Pitch Whisperer, John Livesay helps people craft a compelling pitch that tugs at the heartstrings so people open their purse strings.. He hosts “The Successful Pitch” podcast and is the author of “The Successful Pitch : Conversations on Going From Invisible To Investable”
People buy transformation, not information.
You have to be confident, but not arrogant.
“The key to success is confidence and the key to confidence is preparation.” Arthur Ash
Be prepared and give a customized presentation whenever you can.
Make sure your open and your close are strong
Tug on their heart strings to open up their purse strings.
Why you, Why now?
Why are you uniquely suited to execute this idea and why now is the perfect time?
3 Unspoken Question Customers Have:
Do I like you?
Do I trust you?
Will this work for me?
They have to TRUST, LIKE and KNOW you in that order.
Increase trust through candor.
Rejection; you never take it personally, don’t reject yourself or the product.
“Failure is just feedback. Keep going until you get a zombie idea so great it wont die.” Tim Sanders
Be prepared to pivot when you have objections
Don’t go it alone, don’t take rejection personally, failure is just feedback
Greatest Life Lesson:
Who you are is bigger than what you do.
Separate your self worth and self esteem form what you do.
Disrupt You: Jay Samit
Dealstorming: The Secret Weapon That Can Solve Your Toughest Sales Challenges – Tim Sanders