SSP 034: Social Selling with Dave Howe from Sales for Life

Todays guest is VP of Knowledge Transfer at Sales for Life Dave Howe.
Dave is a gifted salesman with a passion for training. Having started from humble roots as a doorknocker in Australia, Dave quickly excelled over his decade long sales and marketing career to hold several VP and Director level positions. Prior to joining the Sales for Life team, Dave was involved with start-ups; building and training their sales teams from the ground up.

Key Points:
Social Selling: Finding, educating, engaging your buyers throughout their entire buying journey online which will translate into driving  greater revenue and pipeline for your business.
The collective total of all your social activity makes up your personal brand.
Your social presence and personal brand needs to be personalized and optimized for your buyer.
Phone and email communication are still valuable; be a well rounded sales pro.
The whole is greater than the sum of its parts – Aristotle
Sell the way your buyer wants to buy.
Stop thinking your message must be uber professional, make them uber personal.
Don’t fish with a net, fish with a spear.
Book Recommendation:
Lets get real or lets not play – Mahan Khalsa
How to connect with Dave Howe:
Office: 1-800-643-5512 ext. 4008
Twitter: @dHowITzr 

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**The Real M.Mason** A Sales Professional since 2000 but didn't begin to see success till after 2007 when I declared, decreed, and claimed I would become an Elite Sales Professional and put all my energy and effort into that goal. Upon completion which included lots of trial, error and failure as well as patience, maturity and success I felt driven to share my journey with others and in 2013 joined the Learning & Development Team as a sales trainer for AT&T. **Questions I'm Still Answering** **Wheres the Energy, Enthusiasm and Sense of Urgency in sales reps?** **Why do sales reps settle for mediocrity and complain instead of striving for excellence?** **Why do we insist on using the same old worn out methods from times past instead of upgrading to strategies that fit the context of todays customer and marketplace?** *How I Nerd Out* I nerd out on text books, audio books, podcasts, inspirational/motivation speaking; pretty much anything related to growth and development. *Things I Cant Live Without* My iPhone, iPad, MacBook, headphones, Evernote, 15 minutes of meditation a day. *People I Can't Live Without* My wife Michele, daughter Jayla and son Ashton. *Key Contributors* Grandfather who taught me the fundamentals of life. Basketball which taught me the importance of practice, repetition, and teamwork and a long list of authors that helped fill in the gaps. *What Drives Me* Doing everything I put my hands on with excellence. Motivating, encouraging, inspiring others to find and express the greatness that's already within them. Mastery.

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